THE PRODUCT
Yuzu Key Lime Cooler · Flavored Malt Beverage · 12 fl oz / 355 ml Sleek Can · Natural flavors, vegan, gluten-free
THE NUMBERS
4.5% ABV · 90 calories · 0g added sugar · SRP US$3.99
THE FIT
Dual-channel: On & Off Trade (Liquor & Grocery) 2APS Licence compliant · Sessionable & Meal companion positioning · Compounding to the $3.17B hard tea segment (23.8% CAGR)
We didn't set out to create just another RTD drink.
We set out to craft an itinerary for your tastebuds - a Sparkling Original Yuzu Key Lime Cooler with European roots and Florida soul.
Eight elements, eight sparks of joy, one beautifully balanced 4.5% ABV.
Brewed in the State of Florida.
Designed to be sessionable for the in-between moments - the Tuesday dinners, the golden-hour pauses, the gatherings that deserve a little more than ordinary.
90 calories. 0g added sugar. Vegan. Gluten-free. Naturally a meal companion, naturally a conversation starter. Not just a hard tea Seltzer.
A glimmer.
~
Steffan & Céline
founders